Contact us

Nextshop

Customer Experience & Satisfaction

Project Partners
Research focus

Create an integrated and personalized shopping experience through an innovative e-commerce prototype platform capable of linking customer experience technologies, rapid prototyping, big data analysis, recommendation.

(MiISE Horizon 2020- PON 2014-2020 call).

Solution found

Innovative social eCommerce platform that uses recommendation systems based on multivariate clustering of reviews left by users, performed by analyzing texts through Natural Language Processing (NLP), sentiment analysis and influence propagation techniques.

This solution improves Customer Engagement and Satisfaction by providing the user with more engaging recommendations based on the experiences of other users connected through the social component.
It also allows brands to be directed towards new market choices based on non-intuitive information that cannot be immediately obtained from purely commercial data.
Advanced technological solution

Recommendation component, based on the analysis of user reviews. The implementation of such a solution is able to answer questions such as:

Which products to sponsor?

Which ones to discount?

What new products to request?

Do you have an Innovation project?
Share it with us